Community

In 2011 the Bike Peddler and NorCal are teaming up with local organizations to provide a variety of services to benefit the Santa Rosa area. We feel there is no better way to say thank you for your continued support than to provide goods and services for the many cycling-related events that take place year round.

Here's a quick look at just some of the events the Bike Peddler and NorCal will be part of this summer and fall.

wednesday_night_marketWednesday Night Market: Looking for conveniently located parking inside the action of the Wednesday Night Market? If so, ride your bike into town and utilize the FREE bicycle valet parking. Every Wednesday starting May 11th through August 31st the Bike Peddler and NorCal will be sponsoring the Sonoma County Bike Coalition's bike valet service at the Wednesday Night Market.

Starting June 8th and continuing throughout the summer, enter a raffle for a bike provided courtesy of the Bike Peddler. You can purchase tickets at the information booth during the Wednesday Night Market. Want a second free ticket? Use the bike valet service at the market and receive an additional free ticket! Winners will be chosen after each Wednesday Night Market and can be picked up at the Bike Peddler. Good Luck!
*limited to two entries per raffle

Wednesday Night Dirt Crits: For the past 8 years the Bike Peddler has sponsored the Wednesday Night Dirt Crits at Howarth Park. This year, the Bike Peddler has teamed up with the Bike Monkey to provide an even more exciting race experience for all ages. Starting at Franklin park in May and moving on to Howarth Park in June, the Dirt Crits have been providing a fun, no pressure race in Santa Rosa for nearly a decade. For full details on event locations, times and race categories, check out the Bike Monkey's Summer Dirt Crits page.

At the conclusion of the Dirt Crits in August, a year end party is held with prizes, awards, and of course, food and drink. One lucky youngster is even presented with a new mountain bike courtesy of the Bike Peddler!

Bike Rodeos: Through a generous grant from Specialized, the Bike Peddler and the Safe Routes to School program are able to provide mechanics and parts for school Bike Rodeos. What's a Bike Rodeo, you ask? Bike Rodeos are events organized by the Safe Routes to School program, taking place at schools in the Santa Rosa area. Students are able to bring their bikes in for a free safey check and almost any small part needed to keep their bike running safely. Keep your eyes open for a Bike Rodeo taking place at a school near you!

NorCal and the Bike Peddler have always supported local bike projects, events and advocacy groups (SCBC and SRCC members will still get their 10% discount if they show their membership card), but what’s new for 2011 is that we’ve chosen four very worthwhile local cycling projects that our customers can support through a donation process similar to the way Whole Foods donates money when you bring in your own grocery bag.

At the time of purchase, tell the employee if you'd like to split your discount with one of the organizations below (5% to your purchase, 5% to your chosen organization) or give the entire 10%. We are excited to give our customers the opportunity to get directly involved, to help really make a difference, with some local projects that will have tangible local impacts. These particular organizations also happen to mean a lot to us here at NorCal and Bike Peddler. Here is a brief description of the four projects we think you’ll be interested in donating to:

jillbnimbleJill B Nimble: A local program, one that has been replicated nationally, designed to get parents out exercising with their kids, with a special focus on helping mothers exercise and incorporate exercise into the lives of their children.
Annadel Trail Maintenance: Rather than give the money directly to Annadel like we did in 2010, we’ll be turning it over to Bike Monkey so that they can put together trail building projects that will be underwritten by us and our customers. Stay tuned for ways to get your hands dirty!
norcalNorCal High School Cycling League: Another program that has, due to tremendous success and growth, gone national with its cycling league model. We are proud to say that we want to support the foundation of a composite team that supports Santa Rosa’s high school riders. NorCal and the Bike Peddler will be offering our local chapter coaching, technical assistance and club deals.
Santa Rosa Bike Park: Bike Monkey has taken the initiative to get a bike park for Santa Rosa and it looks like it won’t be too much longer before that dream becomes a reality. The reality part will take some funding, and with your help, we can actively help with the funding of this great concept.


Bicycles for Humanity - Santa Rosa Chapter & Cardinal Newman High School

b4h

These are the three cardinal Newman seniors that are filling a container of bikes to Africa. Jonathan Fisher, John Piasta(team swift) and David Higgenbottom

Bicycles for Humanity Santa Rosa in conjunction with Cardinal Newman High School will be sending 400 bicycles to Ruacana, Namibia - Africa. The bicycles will provide sustainable transportation for healthcare workers treating AIDS and other diseases in rural communities. Check out bicylcles-for-humanity.org/santarosa for more information.

Used Bicycle Collection NEEDED: USED BICYCLES (in fair working condition)

Bikes can be dropped off at:
Cardinal Newman High School
50 Ursuline Road, Santa Rosa 95403 (outdoor basketball court near gym)

Sunday November 21, 2010 10am-4pm

For more information contact Cardinal Newman Senior David Higgenbottom at:
707.583.4022 or email at david.higgenbottom@gmail.com

Feel free to call us, or stop in, with any questions or suggestions, and here’s to making 2011 a rewarding cycling year.

Also, check out Bike Peddler on Facebook for timely info about sales, rides, and more cool stuff.